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Visual Caffeine with Cheale Villa


Is your branding telling the story you want to portray? In this episode, I was joined by Cheale Villa, founder of Visual Caffeine. Cheale is a marketing and branding expert and shared some valuable insight into the branding process. We talk about how to market your brand without being too salesy, the impact of micro-influencers and how having strong, authentic branding can set your business apart.

What’s in this episode:

  • How she came up with the name Visual Caffeine

  • Her strategy of marketing without a sales pitch

  • The impact of micro-influencers in marketing

  • Why you have to have your endgame in mind

  • How clients can struggle to speak up and how her company empowers people to do that

  • What the branding process looks like

  • How your branding can differentiate you from competitors

Links mentioned:

Visual Caffeine

Visual Caffeine on Instagram

Cheale on Instagram

Are you ready to go deeper? I am giving you the keys to the castle. If you enjoyed this podcast and want to hear more, make sure to subscribe so you’ll never miss an l! You can connect more by visiting me on my website or connecting with me on Facebook, Instagram or YouTube.

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